Starting a Blockchain Company Without Programming Experience

If you're interested in building a blockchain that others rely on, you have a few challenging tasks ahead. Despite the recent easing of technical barriers, there is still a lot to consider, and success requires a well-thought-out plan. Here's an overview of the key steps involved, along with some practical advice from an experienced SEO professional who understands the SEO landscape for blockchain companies.

Selecting the Right Blockchain Infrastructure

First, you need to decide what type of blockchain you want to implement. The landscape is vast, with options like Bitcoin, Ethereum, and NEM, among many others. Each has its own strengths and weaknesses, and the choice can greatly impact the security and scalability of your project. By choosing the right infrastructure, you can avoid many of the common security issues that plague poorly thought-out systems.

Building a Mining Community

Once you have your infrastructure in place, the next challenge is building a mining community. Incentivizing people to run servers for your blockchain is crucial, especially when competing with established players like Ethereum or Bitcoin. Even under a Proof of Stake (POS) system, you need to find ways to attract servers and maintain a robust community. Consider running contests, offering exclusive rewards, and providing a compelling reason for people to join your network.

Getting Community Interest

Securing interest from the broader blockchain community is another critical step. With thousands of blockchains available today, standing out is a significant challenge. You need a strategy to attract and retain users and supporters. Effective marketing is key. Popular platforms like Reddit, Medium, Slack, and Gitter can be powerful tools for spreading the word about your project. Engage with the community, build a following, and consistently share updates and interesting content.

Delegating Development Marketing Tasks

While building the blockchain is still not a trivial task, the problem of getting noticed is becoming more complex. As new organizations join the blockchain space, visibility becomes increasingly difficult. If you build a groundbreaking blockchain but never get it noticed, the effort is largely wasted. At this point, it might be more practical to recruit a specialized team to handle your blockchain development.

Experienced teams like Antier Solutions have shown that they can successfully develop projects like EOS Tron and Ethereum. Their expertise in blockchain technology and diverse skill sets can greatly enhance your project's chances of success.

Roles in a Blockchain Startup

If you decide to go it alone or build a team, there are several key roles you should consider hiring:

Developers: To handle the technical aspects of building and maintaining your blockchain. Marketing Specialists: To develop and execute marketing strategies to get your project noticed. Agency Partners: For additional support and expertise.

Note that even if you lack technical skills, having a basic understanding of technology is beneficial. It helps in decision-making and communication with your development team. However, entrepreneurship is also about strategic planning and building a strong team to implement your vision effectively. By leveraging experts and strategic partners, you can significantly increase your chances of creating a successful blockchain company without extensive technical knowledge.